Furthermore, the web-based user interface allows clients to manage all their business locations from one administrative account while being able to manage and support call flows, recordings, and call queues. This application also contains built-in softphones, with extensive reporting capabilities to help clients perform real-time reporting and monitoring. Secondly, on the VoIP side is Brightlink’s PBXCloud, a full-service cloud communications application that comes with a complete suite of contact center features and phone provisioning capabilities.

Additionally, via the API Command Center, clients can seamlessly configure their SIP trunks, manage all API connections from a single, unified location, and increase service reliability. The platform allows them to manage their current phone numbers, create multi-user phone systems, as well as contact center call queues and workflows.

Firstly, with the CPaaS Platform, clients can easily log in and use APIs to facilitate voice, messaging, and other network capabilities. “Our approach is to be more than just a VoIP provider but a technology partner with customers and give them the tools they need to become more to their internal stakeholders,” begins Joseph White, the CTO of Brightlink.īrightlink takes a two-pronged approach when it comes to helping its clients. The company’s CPaaS Platform provides a user-friendly interface and pre-built tools, with state-of-the-art APIs that help clients custom integrate their communication capabilities using the company’s underlying network services infrastructure. Brightlink, with its ten years of expertise, offers integrated capabilities across several communication layers and allows clients to focus more on their businesses and their customers. Additionally, they can manage their contact center with real-time visibility into the call queues and SLAs within their systems. By leveraging CPaaS (C-communications) technologies, enterprises can transform their businesses and improve customer engagement. This has brought about the need for better-integrated communication channels, not just for helping individuals communicate but also businesses in regards to their employees and customers. Joseph White, CTO From communicating via messengers to the first telegram that was sent, followed by the extensive proliferation of the internet and mobile connectivity, the communication space has evolved and diversified dramatically.

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